Cinch! by Cynthis Sass is a new book from the author of Flat Belly Diet! The One2One Network sent me Cinch! to review and I am also participating in the Cinch! 30 Day Weight Loss Program! You may have read about my ongoing struggle with weight loss and my previous stomach issues.

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The title, Cinch! intrigued me. It is not very often that I use the word cinch and weight loss in the same sentence. After reading the book, one thing became clear, Cinch! is more than a diet or a weight loss program, Cinch! is a lifestyle.

Cinch! Plan

Cinch! starts with a 5-day 5 food Fast Forward. You eat only 5 foods (raspberries, eggs, almonds, spinach and yogurt) for 5 days and if followed correctly will lose up to 7 lbs. You then move on to the Cinch! Core for the next 25 days.

Each of the foods you eat on the Cinch! plan has a purpose. Cynthia explains in detail why she chose each of the foods on the plan and what it will do for your body. The timing of the meals is as important as the food.

My favorite part of the plan is that there is NO calorie counting and includes a daily dose of dark chocolate. My least favorite part of the plan?  No diet soda or red meat in the Fast Forward or Core plan.

Cinch! is a Lifestyle

As I read the book, I realized that this isn’t a diet, but a lifestyle. Cinch! retrains the way you think, feel and relate to food. The book helps you deal with the emotional side of eating too.

You are given tools to change the way you eat. It is like the old saying, “If you give a man a fish, he eats for a meal, If you each a man to fish, he eats for the rest of his life.” This book is teaching you how to eat. You do not have to give up taste when eating healthy.

Cinch! 30 Day Weight Loss Program

UPDATE: I started the 5 day program and got really sick and my doctor believes it was from the almonds not agreeing with me. This had nothing to do with the diet. I had surgery before Xmas and I now have to figure out which foods are ok and which aren’t. It was suggested that I follow a clean diet. He asked me to stop and go back to a bland diet until my stomach is better.

Here are the blogs of those who are taking the 30 day challenge:

Starting on January 1, 2011, I will be participating in the Cinch! 30 Day Weight Loss Program! with 9 other bloggers through the One2One Network. I will be writing each week about my progress. We will have weekly calls with Cynthia, so if you have any questions along the way that you would like me to ask, please leave me a comment.

My only concern with the book is the “implication” that this is a cinch. In a society where we are always looking for a quick fix where there isn’t one, the title may lead some to believe it’s the easy quick answer.  Changing habits is never easy. The Cinch! plan is not a difficult plan to learn to follow. Once you delve into the book, you realize that the plan is definitely doable, but it will be a lifestyle change that you must be ready and willing to do for it to work. I can speak further to this concern after I follow the 30 day program.

Cynthis Sass has a bachelor’s and master’s degree in nutrition science with a second master’s degree in public health (focus on community and family health education.) She also has completed a personal-training certification and has formal culinary training in vegan organic culinary arts. Her qualifications did make me feel better about following the program.

I am looking forward to making this lifestyle change. I am ready to make 2011 a healthy year. This is a plan that I can see myself being able to follow for much longer than 30 days. Be sure to follow my  journey. This food plan includes the foods that my doctor has told me I need to eat more.

The book is an easy read and includes recipes, meal plans and full explanations of the how and why behind the Cinch! plan. She does not leave you high and dry after the 30 days either. The book ends with a Cinch! Goes the Distance maintenance plan. You can purchase the book at Amazon, Barnes & Noble, Borders or Indie Books.

Cynthia Sass, M.P.H., R.D. can be found online on her website, Facebook and Twitter.

Disclosure: I was given a copy of the book by One2One Network in exchange for this review. All opinions are 100% my own.

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