Creative Business Planning Is Not An Oxymoron
Business planning takes a lot of work and I always thought was as far from creative as can be. Creative business planning? You’re kidding me! I have never created a business plan, mission statement,...
Marketing to Moms is Not a New Concept
When I read about marketing to moms and the Mommy Blogger phenomenon, I can’t help but wonder why many think this is a new concept. Moms have had the purchasing power in the family...
Aha Moment: 3 Ways to Cross Promote Your Product
Image by K. Todd Storch via Flickr You can look to your competitors and completely different industries to help promote your products both online and offline. Today, as I sat in the McDonald’s drive...
Thank You for the Swag at BlogHer!
Yes, I said it! I did enjoy getting swag. Who doesn’t? But before you banish me to Freeloader’s Hell, let me explain why. My husband is a professional trade show and convention director....
